Imaging Specialists Elevating Your Marketing
Our Focus is Your Success
After years of providing traditional Architectural and Real Estate imaging, we have dared to break the mold, creating a fresh and innovative approach both in client-centered services as well as providing quality marketing images and cutting edge technology. Take a moment to view some of our images below.
Our Client-Centered Benefits
Schedule your own appointment day/time - *Directly access our website calendar to book what works best for you and your clients (requires initially creating your account)
Image Quantity Quandry? - Rest assured you can trust our extensive experience to provide the right amount of photos to highlight the property PLUS the neighborhood amenities.
Sky Replacement - We replace grey cloudy skies for an uplifting look with our photos of local area blue skies at no extra charge.
Floor Plan Provided - Choose with or without dimensions. Complimentary for EVERY home we photograph.
Open Copyright - Protects your investment should your listing not sell. You retain the right to use the images, give the images to the homeowner, or provide them to another agent.
No More Unsightly Blank TV Screens - We replace blank TV screens with local scenic images from our own photos of the area.
Branded AND Unbranded Tour Pages - This agent and brokerage branded slideshow of photos allows you to add the price, agent remarks, listing info, and a map to the home. PLUS we provide you with a unique web address to use with social media and personal marketing. The unbranded tour is MLS compliant.
Virtual Staging Simplified & Affordable - No more pouring over furniture catalogs or delays in marketing due to our advanced level digital editing techniques. (More info below)
Virtually Rendered Walkthrough Video - Affordably improves the presentation of unfurnished or unsightly listings (More info below)
Overnight turnaround - All imagery is delivered to you no later than noon the following day
Streamline Your Photo Uploads - We deliver your photos to you in “presentation order”
Homeowner Photos - Has your Seller requested you add some photos they have taken to the listing images. We can enhance and include these in your order.
Customizable Packages for Home Builders
Personal Preference Profile - We build an individual profile in our system documenting your desires on editing, composition to consistently repeat your “look”.
See our FAQ section below for additional information.
Scheduling an Appointment
There are few things to consider when selecting an appointment.
The Position of the Home - No matter how lovely the home and landscaping may be, the results are compromised if photographed at the wrong time of day. The simplest method to determine the best combination of light and shadows is to imagine yourself with your back to the front door of the home. If you are facing EAST, schedule in the morning. Facing WEST, schedule in the afternoon. If facing SOUTH, morning or mid afternoon is best. Just avoid a noon appointment.
The Forecasted Weather - Grey and gloomy weather is no problem as we will do sky replacement. It is impossible to “chase” the weather to capture the perfect day. If you cancel your scheduled appointment, it may be a number of days before we can get back out due to other scheduled photo shoots.
Timing - Construction, painting, crew and other service provider delays are common. If the service provider says they should be done by 2:00pm, it is unwise to schedule us for 3:00pm that day. If we arrive and work is not finished, we will have to reschedule. Please allow for delays and the extra time needed for things to be right and ready.
When you schedule an appointment, the selected day and time slot is immediately reserved . We then review your request to verify there are no “Red Flags” that would compromise the shoot getting back to you as quickly as possible to confirm your request.
To prepare your homeowner, please provide our Homeowner Checklist. Press the “Schedule Now” button to request your photo shoot.
Floor Plan = Game Plan
According to Rightmove, click-through rates increase by 52% when a floor plan is added to a listing. We see so much value to this service, we have decided to include a basic floor plan as shown below for every photography package at no additional cost! A floor plan provides a clear, bird’s-eye view of the home and help buyers grasp the relationship between rooms, how they connect and their sizes, and how they connect in a way that photos alone cannot. By including a floor plan, potential Buyers will know immediately if homes layout will work for their specific needs and preferences. This saves your Sellers from accommodating showings and needless disappointments and saves your time as well.
The style of floor plan shown below is included with every home we photograph. You can choose a plan with or without room dimensions.
Take a look at our Floor Plan Options to choose between our standard included floor plan or an upgraded option
Increase the engagement
Taking our floor plan to the next level, we integrate the floor plan with the interior still images into a single visual that allows the viewer to see where the photographs were taken in the home and what direction the camera was pointing. The best way to demonstrate this would be for you to follow the link and try it for yourself. This low cost option provides a huge benefit for viewers. Here is a link to try it for yourself:
Commercial Photography Services
When our photography business started decades ago, our roots were in Commercial Photography. This is a catch-all of corporate advertising, marketing, public relations and print advertising. Though most of our website would seem to indicate our specialty is Real Estate, it comes from a background of Architectural and Commercial Photography where we still actively operate. Whether you run a mom and pop business making wooden toys out of your garage or a corporate giant, the need for compelling marketing images is the same. Below is just a small sampling of recent work we have done.
VRBO - AirBNB
Photography for short term rentals has unique needs, marketing with more of an emotive approach, revealing the character of a home and the experience of staying there. Our unique approach to photography, packaging and even issues of copyright creates an alignment with homeowners looking to market their rental spaces. Whether is is a single room above a garage space or a waterfront luxury home we have deep experience. Check out the images below of some of our recent photography that reveals our approach and style.
Virtually Rendered Video Walk-through with Virtual Staging
An elevated level marketing tool combining both a virtually rendered 3D walk-through video with virtually staged furniture for an unequaled viewer experience and multiple advantages for you. This marketing tool is significantly less expensive than conventional walk-through videography which also reveals everything within the home in “as-is” condition including clutter, unattractive decor, or uninviting emptiness. Through advanced digital editing, all detracting elements are eliminated dramatically improving the home’s presentation. Adding to the overall ambience, the video is accompanied by soft background music.
Virtual Staging Advantages
Not everyone has the ability to “see potential” in an unfurnished home. Virtual Staging overcomes this problem, elevates your marketing, and helps your target audience see possibility. when ordering this service, two options are available . One choice is to review the photos delivered to you via our overnight service. Select which of these images you would like Virtually Staged. and send us that information. We will apply our digital editing techniques to add furnishings to the image(s) and deliver these to you the following day. To expedite the process and allow you to market the property without delays, let us know on the day of the photoshoot which rooms you want Virtually Staged and these images will be delivered to you overnight with the other photographs of the home. Please view the examples below to see how this tool can enhance your marketing.
Land Photography
Needing to market a piece of land? We can accommodate lots from a tiny 1/10 acre waterfront lot to a mountain-side view parcel of 5 or more acres. We combine both ground photographs to show the view or special features with aerial photography showing the surrounding area and with enough details, we can add red property lines showing the approximate boundaries and even include nearby amenities, labeled for you.
“Just a note to let you know how much we appreciate not only the absolutely beautiful pictures you took of our home and your encouragement to make the pictures the best they could be but your warmth and kindness. You are a joy to interact with. You brought the Lord’s peace to a stressful situation and we know your eye for detail and skill are what brought us a quick sale at a hoped for price. Our deepest thanks and gratitude.”
— John & Shirley D.
FAQs
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Declutter, minimize and pay attention to details. Are there lights burned out? Has all evidence of animals, such as food and water dishes been hidden? To assist in the details, we have provided a checklist. Click here to access.
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With every home, there is an optimal time of day for photography, based on the position or arc of the sun. We have a program that tracks this arc so we can predict where light and shadows will be. For a simple approach to this, if you were to stand at the front door of the home with your back to the door, what direction are you facing? If you are facing to the East, you would want an AM shoot. If you are facing South, either morning or afternoon will work well but just avoid the noon hour. If you are facing West, it would be best to do the photography in the afternoon. If you are facing North, unfortunately the sun will not strike the front of the home so just avoid the noon hour so the camera is not looking directly into the sun.
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Prior to the Photographer arriving, turn on every light in the home. Floor lamps, table lamps, anything with a lightbulb should be turned on. Remove shoes and coats from the entry. Remove any vehicles from the driveway. Hide any evidence of an animal in the home like food and water bowls. If there are things that you will not want in the photographs, please remove them and place them in closets or the garage. The Photographer will do their best work if there is nobody in the home. If the homeowner cannot leave as in they work from home. Plan on staying in your “home office” during the shoot and the photographer will photograph your office last.
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It is best if, prior to the photographer arriving, any pets are secured in the garage, taken on a walk or maybe placed in a vehicle. Animals by nature are curious and with a stranger in the home, like the Photographer, they have a tendency to walk into pictures being taken. Some people are adverse to animals so you will want to make sure to eliminate any evidence of animals such as food and water bowls, scratching posts, etc.
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This is a new concept that we have put in motion. The originator of any photograph is granted by the US Copyright Office with the copyright or ownership of the image. Typically, within Real Estate, this copyright is passed on to the Agent for the life of the listing. When the listing expires, so does the licensing and use of the image. On occasion, a listing will be cancelled or the listing will expire without the home being sold. In that case, all of the expenses incurred by the Agent, including the investment of photography expires. In an effort to potentially protect the photography investment, with our new approach, the Agent retains the right for usage after the listing expires for an additional one year so they are free to share the images (yes, this can mean sell) to another Agent or even provide a copy of the images to the homeowner.
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For every home we photograph, we provide a Slideshow Tour of the home for use in Social Media or any other outreach for your marketing. We provide you with both a branded link and an unbranded MLS link. This provides extra mileage to the photography of the home that is as simple as a copy and paste of the link. We see a lot of use of this in Facebook and direct email marketing. Take a look at an example of this home we did for a very successful agent.
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